Wednesday, February 22, 2012

Mass Media and Globalization

              This week, we talked about globalization and the mass media. One of the things that interested me was the article about dubbing "The Simpsons." I found it very interesting how corporations would go about altering character names, accents, and even heritages to fit "The Simpsons" into other countries or cultures. Even though the companies who decide to globalize television shows try to indigenize the shows as much as possible, I still think that the ideologies of America are put upon people of different cultures. It could be unintentional, but I do not think so. When looking at other cultures, it does not seem like others are as materialistic or promiscuous as America. If someone in another country watches an American television show, they may want to emulate our culture because it seems more fun and has less rules. This could greatly limit cultural expression because they may to decide to act like the characters on the television shows. In a way, globalization damages other cultures. The mass media wants those cultures to take in what America has to offer and buy and buy from them. It is all about money, like always. If other countries continue to consume what America is forcing upon them, the whole world will almost all be the same. Diversity will be smaller and cultures will not be preserved.

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